Peanut Butter, it's one of the only foods college kids can afford, and it's the name of this student loan assistance start up at 43 North.
"Student debt is so painful for the people that work for them," said David Aronson, Chief Executive of Peanut Butter.
Peanut Butter creates software that companies buy to help employees with their student loans, just like an employer would help with health insurance.
It's one of 50 start-ups on the 24 floor of the Seneca One building.
"There's an energy here like I've never felt," Aronson said.
And you could be a part of it.
Start-ups are looking to hire tech professionals but also marketing and sales representatives.
Why would people want to work for a start-up?
"People want a challenge and to be part of creating something," Aronson said.
"A start-up is just a young scalable business they are companies changing the way we live and work," said Maura Devlin, Vice President of Marketing and Public Relations at 43 North. "Employees can wear several different hats you can get years of within a couple of month."
Peanut Butter is hiring two sales representatives.
If you're interested in start-ups this would be a great event to learn more.
"Start-ups are very much apart of the growth of this community," Devlin said.