Seth Appert named head coach of the Rochester Amerians

Posted at 10:53 AM, Aug 18, 2020
and last updated 2020-08-18 10:53:37-04

BUFFALO, NY (WKBW) — The Rochester Americans have a new coach. Buffalo Sabres General Manager Kevyn Adams announced Tuesday the appointment of Seth Appert to take over the Sabres' AHL team.

“Seth has a proven track record of developing talent at various levels and we are looking forward to him being the next head coach of the Rochester Americans,” Adams said. “His approach to coaching and leadership, both on and off the ice, is a natural fit with the philosophy Ralph Krueger and I have started to implement as we build the organization. Seth will be an asset to Rochester and to the Sabres organization, and I’m excited to see him succeed behind the bench with the Amerks.”

Appert has spent the last three years as head coach within USA Hockey's National Team Development Program, and helped guide his teams to win several medals at various international events. Before then, he spent 20 years in the NCAA Division-I coaching ranks.

“It’s honor to become head coach of the Rochester Americans and be part of the Buffalo Sabres organization,” Appert said. “I know the passion of both fan bases and I look forward to helping develop players for the Sabres while building on the winning culture in Rochester. I would like to thank Terry and Kim Pegula, Kevyn Adams and Ralph Krueger for this incredible opportunity and their belief in me.”