BUFFALO, N.Y. (WKBW) — Busch Beer has announced "Busch Snow Day" which means when the snow falls so does the price of Busch beer.
Busch says between January 1st and March 21st it will track snowfall in Buffalo and six other cities, and with each inch of snow that falls everyone at least 21-years-old in the state will be eligible for $1 off select Busch products.
Buffalo will be joined by Des Moines, IA; Grand Rapids, MI; Minneapolis, MN; Fargo, ND; Omaha, NE; Green Bay, WI.
“We know some of our biggest fans are going to experience a lot of snow this winter, which can make things a little rough,” said Daniel Blake, Senior Director of Marketing at Anheuser-Busch. “There’s not much worse than a snowstorm hitting and your stock of Busch being low, so this is a fun way to make our fans’ lives a little easier this season in those snowy cities.”
For example, if Buffalo receives six inches of snow, that would equal $6 off select Busch products.
Busch says they have set up interactive billboards in the cities the program is running in.
To learn more and earn the rebate fans can visit the Busch website here.