BUFFALO, N.Y. (WKBW) — A great laugh is needed now more than ever. That's why Erik Westfield from Buff-a-logo created the hashtag 'Why So Serious' social media challenge to get people to post fun videos to keep spirits up.
Former Bills Wide Reciever Stevie Johnson jumped in and created a video of him shooting a basketball behind his back. The challenge ended last week and Shayne was the winner and received some merchandise.
Buff-a-logo creates different Buffalo themed shirts and helps local businesses with branding. Only a year in business, the company is determined to give back when they can.
Small businesses are hurting from this pandemic. Westfield says companies can increase their content on social media to gain some fans for future business.
"As long as you are just creating content, I know the goal for small business is to pull in revenue, but by creating content," Westfield said. "You are still able to build on your brand and maybe draw someone in on a future sale that you wouldn't have otherwise."