If you're in the Arby's of the Month Club, you've made it: Others want in, but it's sold out.
The monthly subscription box is filled with branded items such as a hat and scarf with the Arby's logo. It doesn't contain food. And somehow, the restaurant chain got lots of people to be interested and make the purchase.
Basically, fans are getting merch they didn't even know they wanted.
The cost for the subscription box service is $25 for six months.
According to Adweek, the offer sold out less than an hour after it was launched. But Arby's is taking names and email address to let folks know when the subscription box back in stock.
The #ArbysOfTheMonth Club is here. Sign up now to get 6 months of Arby’s-themed surprises. Click fast, ‘cause when they’re gone, they’re gone… https://t.co/myG57RIpM6 pic.twitter.com/aR6Kz1gVLK
— Arby's (@Arbys) January 8, 2019
Just woke up and immediately made the impulsive decision to subscribe to arby's limited run subscription box
— Year of the Calvin (@Cals_Calzones) January 8, 2019