BlueCross BlueShield of Western New York Receives National Well Workplace Gold Designation

December 13, 2011 Updated Dec 13, 2011 at 11:34 AM EDT

By WKBW News

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BlueCross BlueShield of Western New York Receives National Well Workplace Gold Designation

December 13, 2011 Updated Dec 13, 2011 at 11:34 AM EDT

Buffalo, N.Y. (WKBW release) -- BlueCross BlueShield of Western New York announced Tuesday it has received the Well Workplace Gold designation from the Wellness Council of America.

The Well Workplace WELCOA designation is a rigorous process that recognizes businesses for the development of comprehensive wellness programs that improve employee well-being and establish corporate metrics that support an organization’s goal of implementing an inclusive wellness program.
 
BlueCross BlueShield received a total score of 177.47 out of a possible 180 points, which positioned the company in the gold category that ranged from 174 – 178.  The company was the only New York state-based health plan to receive a Well Workplace designation for 2011.

“The mission statement displayed throughout our company expresses that our mission in life is to enhance yours, and while that is true for all our external members, we are equally committed to bettering the lives of our employees,” Karen Blount, vice president, health care services, BlueCross BlueShield, said in a news release. “We are honored to be recognized by the Wellness Council of America. Enhancing the health and well-being of each and every employee is a part of the very fabric of our organization— ‘healthy changes everything’ is not just something we put on billboards but truly live and believe.”

Companies seeking to obtain the designation are assessed through seven benchmarks, which include, but are not limited to: CEO support, collecting data to drive health efforts and creating a supportive environment for employees.  Point valuations are given for each benchmark, and totaled to determine how companies rate on a bronze through platinum scale. 

To date, more than 700 corporations, healthcare systems, public agencies, and educational institutions—employing over 2.25 million people—have met the worksite wellness criteria and have been recognized as some of America's Healthiest Companies.

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