Concert promoter Live Nation has agreed to meet with Niagara Falls city leaders next month to talk about having a larger presence in the Cataract City.
The meeting, set for Nov. 17, was arranged by Sen. Charles Schumer who had lobbied Live Nation's top brass about bringing more concerts to Niagara Falls. Schumer noted this past summer's free concert series along Old Falls Street, presented by the Hard Rock Cafe, drew more than 60,000 music fans.
Schumer would like to see Live Nation present a major concert in Niagara Falls, preferably along the Old Falls Street corridor between Third Street and Niagara Falls State Park where Empire State Development Corp. invested $12 million to revamp the three block stretch.
A major, marquee concert could be a huge economic windfall for the city, Schumer said.
"This is an exciting first step to bring Live Nation's world-class shows to Niagara Falls, something that would generate excitement, crowds and significant economic activity for the area," said Schumer. "These concerts would enable Niagara Falls to capitalize on its existing tourism base, attracting thousands of new visitors who will provide a much-needed shot in the arm for our local economy."
Among those participating in the meeting will be Niagara Falls Mayor Paul Dyster as well top Live Nation representatives and officials from USA Niagara Development Corp., the local arm of Empire State Development Corp.
"Niagara Falls would be the perfect place for a Live Nation concert, and I look forward to making the case," Dyster said. Live Nation could be a huge boost to our economy, and bolster our reputation as a tourist-friendly city."
Live Nation has a significant presence in the Buffalo Niagara region. The promoter operates the Darien Lake Performing Arts Center and brings concerts to First Niagara Center as well as smaller, local clubs and other venues.