Niagara Falls Markets Winter Tourism

February 7, 2012 Updated Feb 7, 2012 at 9:33 AM EDT

By WKBW News

February 7, 2012 Updated Feb 7, 2012 at 9:33 AM EDT

NIAGARA FALLS, NY ( Business First ) Niagara Falls is looking to market itself as a year round destination, even if the Maid of the Mist and Cave of the Winds are closed over the winter.

A report in this week's Business First shows how Niagara Falls remains a busy destination this time of year. It's not like the middle of summer, but NYS officials remind tourists that the Falls is open 365 days a year since they never stop flowing! The waterfalls are lit up every night and other winter events are being planned.

Officials are trying to market the Falls as a wintertime destination and bring in more tour groups. Hotel occupancy is about half of what it is over the summer, but officials at the Seneca Niagara Casino and Hotel say all of the 600 rooms at that hotel usually sell out every weekend.

In real estate, home sales in Buffalo Niagara ended the year on the upswing, with a four percent jump in December. But overall sales were down one percent in 2011, compared to 2010, despite the tax credit for buyers. Dollar volume did inch up one percent. The figures are from the Buffalo Niagara Association of Realtors.

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