Restaurants gear up for Taste of Buffalo

July 9, 2014 Updated Jul 9, 2014 at 10:08 AM EDT

By Elizabeth Carey

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July 9, 2014 Updated Jul 9, 2014 at 10:08 AM EDT

Area restaurants have an appetite for the Taste of Buffalo, even though it means a lot of work.

It's not easy to run a restaurant out of a stand for two days in downtown Buffalo. But this year, 60 restaurants will do so, including 17 new eateries, along with food trucks, seven New York State wineries, Coca-Cola, Labatt and Flying Bison beverages.

The restaurants will serve more than 220 culinary specialties at the 31st annual Taste of Buffalo, from appetizers to desserts. Landies Candies has been taking part in the Taste for six years and has earned its own reputation as it keeps all of its frozen dessert items from melting at the event. "We are the second largest electricity user in the Taste of Buffalo, for whatever that's worth," jokes President Larry Szrama. "We have freezers and chocolate melters and display cases and plugs. And we use a lot of juice to keep everything frozen."

This year, the heat is really on as Szrama hopes to keep his Taste of Buffalo winning streak alive. "The last four years, we have been awarded Buffalo's best dessert and last year Buffalo's best product in the Taste of Buffalo so we're going for five in a row this year," he said. "The pressure is really on."

Szrama says an award can go a long way in marketing efforts, giving a business credibility with customers even outside Western New York.

The Taste of Buffalo takes place this Saturday and Sunday, July 12 and 13. Visitors will notice extended hours, new shaded tents and a lawn-fete style beer tent.

For more information on the event, go to:
TasteOfBuffalo.com

http://www.tasteofbuffalo.com/.

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