Expanding International Business

October 21, 2010 Updated Oct 21, 2010 at 11:44 AM EDT

By WKBW Programming

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October 21, 2010 Updated Oct 21, 2010 at 11:44 AM EDT

BUFFALO, NY (WKBW/BUSINESS FIRST) - If you want to expand your business internationally, it will take good customer service and a global outlook. That's the advice that top business leaders offered to the local community at last night's World Trade Celebration at the Convention Center.

The head of Dunkin Brands, John Luther, who is a WNY native, advises restaurants to hire good people and take great care of their customers. He also says business owners should look for good real estate deals before expanding. Dunkin Brands now has 16,000 stores between Dunkin Donuts and Baskin Robbins in 45 countries.

Jim Tetreault, VP of Manufacturing for Ford Motor Company, spoke to area businesses about tools for success. Ford now uses a global transformation process called One Ford that has helped turn the company around. He says the company had to change its culture and work together for global enterprises, rather than just operating regionally.

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