Business First Power Breakfast - International Trade

May 2, 2013 Updated May 2, 2013 at 8:05 AM EDT

By Business First

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Business First Power Breakfast - International Trade

May 2, 2013 Updated May 2, 2013 at 8:05 AM EDT

Maximizing cross-border trade opportunities has never been more important for Western New York businesses. Even the most savvy global enterprises face challenging issues as they build new relationships across the Peace Bridge and around the world. Given our proximity to Canada, more and more Buffalo-area businesses are looking for better ways to extend their customer bases.

On May 7, four authorities on international trade will gather as part of Business First's Power Breakfast series to share their expertise on building quality international relationships that will help businesses thrive.

The 90-minute Power Breakfast format is ideal for businesses looking for a blueprint to new growth opportunities and for those thinking about making their first inroads beyond U.S. borders.

Topics panelists will address include:

• How Canada can help your business grow
• What the best strategy is for accessing foreign markets
• What is the first thing businesses need to do as they plan a cross-border strategy
• How do you know if a cross border relationship is right for your company

The event is part of Business First's long-running Power Breakfast series, where regional decision makers candidly discuss the routes to success their companies are following.

Panelists include:

Lauren Rachlin - Partner at Hodgson Russ
Chris Johnston - President, World Trade Center Buffalo Niagara
John Manzella - President, Manzella Trade Communications
Dean Penman - President, Seal & Design Inc.

Questions to the panel will be posed by Business First and those in the audience.

Hot breakfast, juice and coffee will be served.

Call 541-1638 for more information or register here: http://www.bizjournals.com/buffalo/event/89421

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