Coffee giant Starbucks on Thursday announced that it plans to introduce an single-cup, at-home coffee machine before the end of 2012.
According to a Starbucks news release, the Verismo system will be sold online and at select retail stores in time for the 2012 holiday season.
“The premium single-cup segment is the fastest-growing business within the global coffee industry,” Howard Schultz, Starbucks chairman, president and CEO, said in the news release. ”We have long believed that the biggest prize within the segment is a high-pressure system that would give us the opportunity to deliver Starbucks-quality espresso beverages at home and at work for customers who desire the Starbucks espresso experience outside of our stores.”
Read the Starbucks news release HERE.