It was a sweet Valentine's Day for many area candy shops. Candy sales for Valentine's Day will add up to $1.6 billion in the U.S., according to the National Retail Federation. It's often the biggest day for single sales, but the Easter and Christmas seasons surpass Valentine's Day for total sales.
This year, some shop owners were worried that Lent, which began yesterday, would impact sales if people give up sweets and don't buy chocolate. That, along with fluctuating cocoa prices can pose challenges for business owners like Susan Walter at Mike's Homemade Candies. "You try to go with the flow of it," she said. "You can't raise prices too much. You try to stay in a medium. They do fluctuate so you cant jump around as far as prices go." Walter says consumers are only willing to pay so much so that is taken into consideration when pricing candy.
That also goes for housing. A new report by Zillow ranks Buffalo number nine in the U.S. for men looking for women under age 35. The report looks at cities where people are in the "move" for love! Buffalo's low cost housing stood out.